Kalshi Quietly Drops Gambling Language From Trademark Filings as Legal Pressure Builds
Kalshi has revised its trademark applications with the USPTO, removing references to bookmaking and gambling that contradicted the prediction market platform's long-standing claim to be a financial exchange rather than a sportsbook.

Kalshi has quietly revised the language in its trademark filings with the United States Patent and Trademark Office, stripping out references to gambling and sports betting that had contradicted the prediction market platform’s official positioning as a financial exchange. The change comes as the company faces mounting legal pressure from state attorneys general across the country, most recently in New Mexico, where the attorney general sued Kalshi in June alleging it was operating an unlicensed sportsbook.
Kalshi promo code‘s earlier USPTO filings had described its services as including “bookmaking services, namely, providing of information related to sports betting” and “organizing, arranging, conducting sports betting and gambling tournaments, competitions and contests.” Those descriptions stood in stark contrast to Kalshi’s public messaging, which has consistently characterized its products as event contracts analogous to financial derivatives rather than gambling wagers.
The Trademark Shift
In a new batch of trademark applications filed after the discrepancy was first reported by Sportico, Kalshi reframed its product descriptions to emphasize financial exchange and event contract language. The applications include wordmarks such as Kalshi American Power Index and KPOW, and describe the company’s services in terms that align with its preferred regulatory identity as a commodity futures trading platform regulated by the Commodity Futures Trading Commission.
The move reflects a calculated effort to close a gap that critics and state regulators had used as ammunition. When state attorneys general in New Mexico, Nevada, and other jurisdictions argue that Kalshi is essentially a sportsbook operating without state gambling licenses, the platform’s own USPTO filings referencing bookmaking had become an embarrassing data point in those legal battles.
Kalshi has maintained in court filings that its federal CFTC authorization preempts state gambling laws, an argument that has had mixed success in courts so far. A Nevada court issued a preliminary injunction blocking the platform from operating in the state. New Mexico’s attorney general sued in early June, calling Kalshi “The First Nationwide Legal Sports Betting Platform” a description the company had itself used in marketing materials before scaling it back.
What This Means for the Prediction Market Industry
The trademark revision is unlikely to resolve the fundamental regulatory tension that has defined Kalshi’s expansion into sports event contracts. State regulators are not bound by how a company describes itself in brand filings; they are focused on the functional reality of what users are doing on the platform, which in most cases involves wagering on sports outcomes.
Kalshi and the CFTC recently filed a joint complaint against the state of Minnesota after that state signed legislation that would effectively prohibit prediction market sports contracts beginning in August. That legal confrontation is shaping up to be a landmark case for the industry, with the outcome potentially determining whether federal oversight of event contracts can displace state-level gambling regulation across the country.
For bettors and users familiar with Kalshi’s platform, the practical availability of sports event contracts may continue to vary by state depending on how the ongoing legal battles resolve. The legal landscape for prediction markets in the US remains highly unsettled, with the core question of federal versus state jurisdiction not yet definitively answered by any court of final authority.
